You create relationships and win deals by solving someone’s problem and telling the best story, not by showing off features in a product.
So the objective is to shift the narrative to increase revenue.
I work with CEOs in designing that narrative and support the senior team in taking it to market.
To date, these narratives have resulted in $750m+ in total new revenue for clients and a number of liquidity events.
Background
- I write The Executive Summary, a newsletter on mindset, growth and next-gen business.
- Journalist: I wrote for the Financial Times, the Economist Group, The Daily Telegraph, the New York Times & tech publications
- I have supported CEOs and Senior Teams at: IBM, Cognizant, UK Government, Cisco, GFT, Equinix, Fiserv, SEB, Moonfare and more
- Founding Member: Coindesk.com, Greenbang.com
- Commercial Director (Virgin Money, Thomas Cook Money)