I help CEOs and businesses to create their story - and then I show them how to sell it.

I've done this for IBM, Cognizant, UK Government, Cisco, GFT, Equinix, Fiserv, SEB, Moonfare and many more. Over the last 15 years, my work has supported over $1 billion in new deal revenue for my clients.

My Background

Before advising CEOs, I was a journalist (Financial Times, the Economist Group, The Daily Telegraph & tech publications). I built a sustainable tech news website called Greenbang (50k readers) and was part of the founding team of Coindesk.

When I moved on to media coach CEOs of the Fortune tech firms, I saw they had a problem with weak storytelling - and this was a challenge for their sales teams. So I moved in to help them win their largest deals, sometimes worth hundreds of millions of dollars.

Growth Strategies that Work

Today, I put undeniable data and research in front of business leaders, boards and government teams to show them their gaps, and challenge them to do better.

I help businesses with:

- Board assessments

- Intervention workshops

- Complex problem solving

- Sales strategy

- Story & communication

- Audience building

- Key introductions

- Demand research

Media Network

I write The Executive Summary, a newsletter and network for global technology and financial CEOs.

This opens up opportunities for Tollejo, a research and advisory firm I founded, to work with some great companies.

I mentor a number of founders and early-stage companies via Tiktok to try help younger people accelerate their own growth.